What Camera do you use to film tutorials? Sony Handycam HDR-CX560.

What Camera do you use for product photos and swatches? Nikon D5000, usually with a macro lens and speedlight.

What do you use for lighting in tutorials/product photos? I have a fluorescent light above my mirror for tutorials, and I have a tabletop photo studio with a fluorescent light for product photos.


What do you use to edit your videos? I edit my videos with iMovie on my iMac.


What do you design your website with? My website is run through WordPress.


How did you get started with YouTube? I used to be a part of a makeup community on Livejournal, and in 2008 people started posting videos of them applying makeup. I thought this was really cool, so I decided to try, not expecting anything out of it. Eventually beauty tutorials got really popular on Youtube, and here I am!


How did you get popular on Youtube? Any advice? I really think it’s because I started right when beauty tutorials began to get popular. The beauty community is so over-saturated now, it’s really a lot harder to get noticed now than when I started, when there was around 20 or so beauty gurus! My only advice is do it because you love it, don’t do it to try and get subscribers and benefits, that makes it no fun and not worth it. Find beauty communities online, (makeupalley is a great place!) get to know people on there, and then show your youtube. I strongly advise against spamming (asking people to subscribe on other youtube videos in the comments or on twitter/facebook). Spam doesn’t really get people far, keep that in mind!


How did you get into makeup? I really started getting into makeup around Sophomore year of high school. I went into the MAC Pro store in LA and was completely amazed by everything about it, and my life changed from then on!


Do you freelance? Are you professionally taught? Do you have a Cosmo License? Yes, I do weddings, photoshoots, etc. The only professional training I have was the intro training when I worked at MAC. No, I do not have a cosmo license, you don’t need one to do makeup in most states.


What school did you go to to learn how to do makeup? What school can you recommend I go to? I never went to school to learn makeup, so I really don’t know anything at all about different makeup and cosmetology schools. I would check on Google or Yelp for schools around your area, and see what others are saying about it.



  1. Shmolly says:

    Hi Leesha,

    I know you’re in the process of revamping your website, and it looks great. I’m sure that in the past day or so people have been stating their opinions, good or bad, about the site, and I don’t mean to throw mine into the pile. However, I thought you might want to know a couple of wording things that I noticed in your “FAQ” section, and changing them a bit would make a big difference on your site:
    1) (“How did you get started on YouTube?”) I don’t think you mean to say “I used to be [separated from] a makeup community on LiveJournal…” I’m guessing it’s a typo (“apart” vs. “a part”), but it’s a big difference.

    2) (“What school did you…I go to?”) When I first read your answer, I did a double take: “Wait…she doesn’t mean that she’s not knowledgeable about makeup, does she?” If I were you, I’d reword that sentence, “I never went to school to learn makeup, so I really have no knowledge in the subject,” so that it doesn’t sound like you mean you don’t know anything about what you’re making a living off of.

    These are just suggestions; I love what you’re doing. I know you’ve grown tough skin, but I hope that even if you hadn’t, these pointers wouldn’t offend you.

    Keep it up!

    The Grammar Nazi (ha ha!)

      • Ashe says:

        Hi Leesha

        This is just a suggestion, but maybe for the last paragraph, “What school… reccomend I go to?” you could write “If I were you” because it sounds now that you would do the favour for them but you’re too busy or something because of when you wrote “I would…”

        It’s just my opinion but you don’t have to take it.
        Love your videos and pictures and blog and everything :P


  2. Casey says:

    Just a few things I’d like to know if you get the chance.

    What DID you go to school for (assuming you went to college, sorry if I am wrong)?

    What’s your job now since you no longer work at MAC? Or is your job freelancing?

    How did you know you wanted to dedicate your life to makeup/beauty? I LOVE makeup but I’m not sure if it’s what I want to spend my life doing. I mean good-quality makeup is SO expensive and what happens if I end up spending money on going to cosmetology school for no reason? (I’m at the point in my life where I second guess myself at everything and ask myself “Well what if..”)

    • Leesha says:

      I originally went to school for web design, but it was WAY more difficult than I imagined, and ended up just getting an associates in General Arts. I haven’t gone on to get a Bachelors yet because I really have no idea what I’d want to study in yet.

      Right now my only job is my Blog and Youtube, along with freelancing.

      Honestly it started out as just a fun hobby, and because of Youtube and such it’s turned more into a career (not that I’m complaining!) That’s part of why I haven’t gone on to get my Bachelors; I really have no idea what else I’d want to spend my life doing, so I just put it on hold until I figure it out, because what I’m doing right now is awesome :)

  3. Ashley Green says:

    i’ve been a subscriber for a long time watching ur vids, but i just recently checked out your blog…i saw the post where you went to a spurs game but then said you’re from phoenix so i assumed u live in phoenix…but then i saw your halloween post mentioning how crazy downtown austin was so i assume you live in the san antonio/austin area? I just moved to san antonio in may from a middle of nowhere town in texas lol…i just thought it was cool to realize you probably aren’t too far from me. I just wanted to message you now and say hi “nice to meet you!” lol
    just correct me if i’m wayyy wrong and you live somewhere completely different lol… if u do live in the SA area maybe we could go makeup shopping and play around with it, i also dabble in photography (i shoot with a canon rebel xti) hope to hear back from ya :)

  4. Sofie Rimmer says:

    Hey Leesha!

    I haven’t got ANY makeup. (not to give you a heartattack or anything) But I really adore your gorgeous eye makeup.
    I’m considering starting using makeup. Haveing some casual, but still detailed, eye makeup for school, and just normal days. Like some kind of brownish smookey eyes, or something like that. But also some of the colorful ones, like I really love your Buttercup one.
    So to my question.
    If I was to buy some things that would covor my “needs”. Would it be some inglot pallets? (or do you have some other awesome eyeshadows, with a big selection, that you would recomend even more?)
    And brushes and so?
    Just makeup in general.
    Sorry if it’s a big question. But I was thinking: Ask the best. That’s why I came to you.

    Sof :-)

  5. Chelsea :-) says:

    Hi Leesha!,
    I absoulutley LOVE your videos. I started watching after seeing your Twilight character tutorials. I am only 12 and I am only just getting into wearing make-up. I can’t really get to much make-up and brushes an things, and if I could I wouldn’t know where to get MAC, Sugarpill and other brands of make-up as I live in Australia. I would love if you could do a tutorial using things you would find at a chemist (or a drugstore). I know this would be a great help to many other people as it would me.
    xoxo Chelsea :-)

    • Anji says:

      If you live in Perth…

      There is an Inglot shop in Garden City and Karrinyup Shopping Centre and there is a Mac store in Myer on 200 Murray St and one on David Jones Hay St

    • Anji says:

      Go to the Mac website and instead of .com put .com.au and it has a store locator down the bottom left. With Inglot, at the top of the site it has links, click the one that says Store Finder.

    • Maddie says:

      i recommend e.l.f products, they are cheap, and they ship anywhere, they almost always have at least two or three coupons/sales, etc the bummer is that you can only use one coupon code at a time so choose wisely ;)

  6. Anji says:

    Hi Leesha!
    I live in Australia too, and I absolutely love your videos! I am around ten years old and I think you are awesome. When you made your site did you download word press or did you sign up for it?

  7. Ro says:

    Hi Leesha,

    I’ve been watching your tutorials for a while now and I love them, I can see how much fun you have and the results are amazing. At first I couldn’t understand why the colors look so alive and bright because when I wear make up, it looks so dull, flat and soft and that was the reason I began to watch your videos.

    Anyway, I have a request for you and I hope you find the time to make a tutorial about this. See, I’m a big fan of gothic metal, I’ve seen tutorials related and I don’t like any because they are too dark and too much for me. And I’ve seen singers who wear awesome make up, for example: Tarja Turunen and Sharon den Adel. Once I try to put something inspired on this youtube video: http://www.youtube.com/watch?v=JUfUg_kTD1c Thing is, for me, I see all black and a bit of violet, so that’s what I wore: black and violet, and it didn’t look as good!!

    Two days ago I got my “Ville Valo fever” and I tried to put something the way he does: http://www.youtube.com/watch?v=PMD1k16baVE And I thought, that’s just black eye liner, right? So I put some black and yeah, it didn’t look as good either.

    So, this is what I ask you, I know you can take this to a whole new level and I wish to see what this inspire to you and of course, something I can wear myself since I have no idea of what to do and how to mix the colors and stuff.

    Love, Ro

  8. pandahh says:

    hii leesha
    i started watching your videos because i wanted to learn how to do bright vivid eye makeup!!! you have honestly taught me a lot about blending using brushes and kinda what they are for kinda. what want to know is how did u learn to do all of the things that you know how to do

    did you watch a lot of youtube videos or did you just experiment. idk im just wondering

    i love your videos keep up the good work

  9. Chelsea :-) says:

    Hi, it’s me again. I have found an Inglot store in Australia!!! I am currently on the search for a MAC counter just to take a look and see if I find any super cute colours I would like to get. Thanks for the help :-)

  10. Anji says:


    I googled your name on the internet and it came up with this thing where it said you were vegetarian and it had pictures of you and it was on something similar to twitter or formspring. It this true?

  11. Saira says:


    You’re my new favourite :) I just wanted to know if you go to college? If not, would you want to get licensed as a cosmetologist? (might be one of those things where you love something but don’t want to make it your life) Basically, I just want to know if you do something else, as to show the young girls out there you can be successful in ALL walks of life…

    Keep it purple,

  12. jen-sexieejenn21 says:

    I tried using imovie but it was a fail… I’m new to this.. I just got a macbook for Christmas so I’m lost. Anywhere I can find good information and maybe step-by-step instructions for how to use imovie and some tips?

  13. Bee says:

    Hi Leesha!
    I live in Newfoundland, Canada, and I’m currently attending university here. I really love makeup, and I was actually inspired to start playing with makeup when I stumbled across one of your videos on Youtube. I’ve been hooked on makeup and your Youtube channel ever since!
    Anyway, I have been told by many people that I should go to college and become a makeup artist, but I really don’t know if it is a realistic career for me, as I want to stay in Newfoundland, and there doesn’t seem to be a very high demand for makeup artists around here. Do you have any advice?


    • Mel says:

      Wow, that’s funny, because I live in Newfoundland too :) It would be nice if Leesha’d answer that question, I’m wondering the same thing :)

    • BeckyBoo says:

      I’m not Leesha but I’m from Newfie too and might be able to offer some advice.

      If you’re both open to travelling then it’s very likely you’d find some success as a makeup artist/hair-stylists/etc in outport Newfoundland. There’s tons and tons of little communities in central Newfie and on Burien Pen. that don’t have a lot of well trained makeup artists to pick from in the busy ‘wedding/prom season’ (Summer months). It’s been more in demand in the last 5 years or so – lots of Newfies who live out west head home for their weddings and can’t find a makeup artist that isn’t booked. I have a girlfriend having that problem now. You’d need a good website though, because most people in the smaller towns hire through word-of-mouth or just the first result they get on google.

      It would probably be easier to do if you were going to school/living in Corner B or Gander. St. John’s flooded with talented artists of everykind – so it would be harder to land jobs there.

      Hope my advice isn’t unwanted! Just my 2 cents!

  14. Shelly says:

    Hello lovely,

    My sister’s wedding is coming up in 2.5 weeks. My Mum has never really been a wearer of makeup and she wants to wear a little to the wedding. I have everything she’d need (I’m makeup obsessed….) to get a nice natural, neutral look happening. As soon as I started thinking about how I’d do the makeup on my Mum, I thought of the video you made of doing makeup on YOUR mum. I’ve searched your blog and Youtube for the video, but alas, have not found it. Inspiration required :o)

    Link? :P

    Long-time follower, have learned SO much from you. Thank you. Truly.

    Shelly (Perth, Australia)

  15. Lewis Caroll says:

    I’m really impressed with your writing skills as well as with the layout on your weblog. Is this a paid theme or did you customize it yourself? Anyway keep up the excellent quality writing, it is rare to see a great blog like this one today..

  16. Krystal says:

    Hi, I am going to buy a bunch of Inglot stuff. And I was loving the palettes you put together in your “Inglot Shadows Pictures & Swatches” post, but in your first post about Inglot you have some different palettes and I love the shadows and I was wondering what they were as well. Thanks!

  17. Tricia says:

    I just wondered what hair products you used when you had your red hair… I’m thinking about going to a very vibrant red but I’m not sure what I should use after its done. Thanks.

  18. Inge says:

    Hey Leesha
    I’m a real big fan of your tutorials.
    I love eye make up, but i don’t have a lot of diverend collers.
    I’m 14 years old and
    I live in the Netherlands,
    and I was wondering if you know, not to exspencife
    make up stores.
    I live in Purmerend a city near Amsterdam
    sorry for the bad grammer

  19. Laura says:

    Hi Leesha,

    I was just wondering if you had heard of hair colour remover and hairB4?

    I had red hair until recently and used one of these to strip it off. It works by shrinking the hair colour molecule and you just rinse it off, so its not bad for your hair like a stripper.

    I just thought you might benefit from these because they are relatively new in England and they seem to be sent from god!

    I like your work :)

    Laura xxx

  20. Sarah says:

    Hi Leesha,
    I was just wondering about your false lashes. Do you wear them all the time, like everday? I’m thinking about getting a bunch because I LOVE the look of big, full lashes but I was just wondering if you can feel them there during the day. Or do you just not notice them?

    Also, you should do some looks inspired by the housewives on Bravo! I love the OC housewives!

  21. BeckyBoo says:

    Leesha –

    Where did you get your florescent lamps? I’m looking everywhere online for a good plug-in lamp for above my vanity, but I can’t find one.

    Thank you!


  22. Lowri Jones says:

    I absolutely adore your looks but i was just looking though them and i cant work out what sort of colours and styles of them would be best for me. I’m ginger and have quite a pale complexion so it’s sort of difficult. I was hoping you could give me some suggestions of things to try :)
    Thank you!! :)

  23. Lizzie says:

    Hi Leesha! I love yor videos and I am thinking about starting to film my own. What time of day do you usually find time to film yours?

  24. Whitney says:

    Hello Leesha X) I’ve loved make-up ever since I was in elementary school and want to be a make-up artist when I graduate high school this year. Your videos are super helpful and I would still be clueless about a lot of stuff if I hadn’t watched them so thank you for making them!! To someone that is going to be a make-up artist, do you have any advice? How did you start out freelancing?

  25. Kori says:

    I was looking all over the place for pictures of your old superhero themed looks and I can’t find them. Did you take them off the site or am I just totally lost?
    I absolutely love your site. You are the one who got me into makeup. I’m considering doing movie makeup later on :)
    Thank you.

  26. Shachar says:

    hey leesha:) so my name is Shachar Im froom Israel and I really like ur videos u r so talented !! I also like to put make up and just play with it. In israel we dont have a lot of quality make up and I want to order from the US but I dont knoe if what I want is a good make up. I thought about order NYX pigmant eyeshadows. Do you think they r a good company and is the eyeshadows are good ?

    TNXXX :)

  27. Tiffany says:

    Hey there!

    First of all, I wanted to say that I think you’re so unbelievably talented. I love watching you’re tutorials. You do such an amazing job of explaining things. I had a few questions if you don’t mind answering them:
    -Where do you buy most of your makeup and brushes?
    -How much do you pay on average for the different kinds of makeup you have (pencils, shadows, mascara, brushes)?
    -Do you know of any kind/brand that is just crap and I should stay away from?

    And this could either be a question or a suggestion, but I am sort of makeup illerate when it comes to the importance of foundations and coverups and what this difference between all that face stuff is. So could you either tell me or possibly make a tutorial discussing how to prepare your face? And why use eye shadow base and why certain colors tend to make your eyes look like this or why make up in this shape/spot makes your eye look like that?

    I know that would really help me out. I could try to google it but I’m more of a “haveta see to do it” kind of person and plus I love the way you explain! Thanks!

    • Tiffany says:

      Me again. Maybe you could make like a “Makeup 101″ tab at the top and it could have a list of foundation, eyeshadow, eyeliner, lips, blush, mascara, faux lashes, pencils, etc. and then have you explain everything that you could do with them, like some neat little tricks like for example: If you want fuller looking lips, you could do X, Y, or Z. Just a suggestion.

      And btw, I was scanning through some of your older posts and I saw the one where you showed your desk wit hall your makeup. I must say, I’m not only impressed but SUPER jealous. And I know you said that you wouldn’t say how much all of that was, but my question above was kind of different. I meant, do you buy your stuff on super clearance or do you pay full price for things? Is there a price for a particular something that you would NEVER pay? Do you buy in bulk? If so, where? Where do you frequently shop for it?

      Sorry I’m loaded with a bazillion questions, I’m just super fascinated. =)

  28. Lauren says:

    Hi! I’m pretty new to your site, been checking in for a couple of weeks now and I love every thing you post. I tried your 2nd Pirates of the Caribbean look the other night and got so many complements! I loved how it turned out, reminds me of a treasure chest with that rustic brown and gold.

    Anyway, I was watching The Voice tonight (don’t know if you watch that) and two girls caught my attention because their eye make up was just so cool. I tried to find pictures but to no avail. One (Raquel? If I’m spelling that right) was kind of a smokey purple and Dia Frampton was a beautiful gold look but very innocent, and clean looking. If I find pictures I’ll link them, but I was wondering if you saw those looks and, also, if you know how they did them? Thought they might make nice tutorials if you were interested.

    • Jeniffer Saavedra says:

      A whitening cream from the beauty supply should do the trick. You can also try a lemon juice and brown sugar scrub. Lemon has whitening properties and the scrub will exfoliate the skin. Just make sure you don’t do this after you shave, that’s disaster waiting to happen. Hope this helps ;)

  29. Jeniffer Saavedra says:

    Hi there, this is the first time i see your videos, and found your blog on youtube. I have been looking for information such as this and haven’t really found it. It’s awesome that you are so generous enough to share your information with the newbies. This really stood out to me, and I am now a new reader to your blog.

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